The heart was there, the vision was set, the motives were genuine . . . but no one showed up. The book will help youth workers program to an audience that they're not used to reaching. Programming an outreach event is much more than booking a band and a speaker. This book looks at the mindset of this outreach crowd, and gives youth workers tools to plan effective outreach programs. The book includes examples of how NOT to do it, as well as 'ready-made' events. It also provides basics such as the importance of DRAW, and aligning every element with the event's PURPOSE.--From publisher's description.
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